Category: AI

Leveraging Generative AI for Business Growth

Maximize business impact with Generative AI: Embrace automation, prioritize data […]

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Future-Proofing B2B Marketing: Key Strategies For 2024 Planning Success

Let’s level-set for a second: Marketers are overwhelmed and burnt […]

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The Wrong Way to Do CX Automation

Explore the impact of AI-driven CX automation, its benefits and […]

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4 AI categories impacting marketing: Workflow automation and RPA

Learn how AI-driven workflow automation enhances marketing outcomes and ways […]

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Artificial Intelligence is Revolutionizing Marketing. Here’s What the Transformation Means for the Industry

Artificial intelligence technology is changing how marketers reach and engage […]

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The end of marketing or a new beginning? The truth about AI

Love it or hate it, the artificial intelligence revolution is […]

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Please, Just Give Us All the Information We Need

In just a few short weeks, Americans will be going […]

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AI and machine learning in marketing: Are you deploying the right models?

Three areas where AI marketing can help: marketing data management, […]

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How AI is helping revolutionize telco service operations

Solutions that enable advanced retail experiences, smarter scheduling, self-healing, and […]

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5 Strategies to Improve Marketing Effectiveness This Year

It’s no secret that marketing executives are feeling the heat. […]

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Don’t Let A Misguided AI Strategy Sabotage Your Brand Experience

One of the most valuable assets your business has is […]

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Can AI Really Be Trusted?

If you’ve ever asked a question of Alexa or Siri, […]

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Digital Alchemy teams with SAS

Analytics software provider SAS and Sydney-based marketing technology company Digital […]

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Sparking Marketing Cloud Joy with Marie Kondo

By now, Marie Kondo, the ubiquitous author and star of […]

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Why AI in marketing fails & 3 steps to fix it

Marketers around the world are increasingly looking towards artificial intelligence […]

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How to Turn Your Data Into Gold With Machine Learning

We have never actually liked the term ‘Big Data’ at […]

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Why Marketers Use AI for Customer Targeting

Cast your mind back to the latest media article that […]

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AI is Getting More Emotional: Adding Psychology to Marketing Automation

As any marketer worth his salt knows, AI and Machine […]

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AI won’t steal your marketing job, here’s why

There have been numerous studies that show that AI contrary […]

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The Battle of the Century; AI vs. the Human Mind

Artificial intelligence (AI) plays a large role in our industry […]

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How AI ready are you?

It is safe to say that artificial intelligence (AI) has […]

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