Marketing Automation Platform Assessment
Fit for Purpose Data Assessment
Data Strategy & Data Governance Framework
Channel Technology Assessment
Marketing Automation Platform Implementation
Platform Integrations
Data Cloud Integrations into MA Platforms
CDP and Data Platform Implementations
Real Time Data Streaming and Instrumentation
Marketing Automation Platform Administration and Customization
On-Prem and Cloud Database Management and Optimization
Continuous Data Model Enhancement
Real Time Data Streams Management and Optimization
Campaign x Customer Journey Assessment
Personalization Capability Assessment
Data Driven Marketing Assessment
Experimentation Led Marketing Framework
Inter Platform Campaign Migration
Campaign and Dynamic Customer Journey Design
Industry Focused Campaign Library Set Up
Segment and 1:1 Personalisation Capability
Progressive Behavioural Profiling Capability
Campaign Design and Development
Campaign Deployment, Support & Monitoring
Incident Management
Localized Compliance & Regulatory Governance
Campaign Experimentation and Optimization
Frequency x Engagement Analysis
Experimentation and Optimization Framework
AI/ML Strategy for Marketing Automation & Personalization
Audience Segmentation Strategy
Reporting and Dashboards
Contact Strategy Implementation
Dynamic AI Decisioning Models
Next Best Action + Offer Models
Campaign Performance Reporting
Insights Driven Experimentation and Optimisation
Contact Strategy Optimisation
Model Tuning & Optimization
Response Analysis Reporting
Customer Engagement Reporting
