Author: admin

Experience is The New Brand

Long before that ubiquitous brand advertised that “things go better […]

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The Customer is King: How to Design a Consumer-Centric Experience in a Multi-Channel World

The most important lesson from the digital transformation of markets […]

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Using Personalisation and Analytics to Drive Better Results

Consumers are creating their own personal experiences online and expect […]

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How to Tell What Your Customers Want without Asking Them

Often marketers like to think they know what their customers […]

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