Why AI in marketing fails & 3 steps to fix it Posted at h in AI, Customer Engagement, Digital Marketing Share ... Read More
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AI is Getting More Emotional: Adding Psychology to Marketing Automation Posted at h in AI, Data Analytics, Data Management, Digital Marketing, Marketing Automation Share ... Read More
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How Priming Influences Consumer Behaviour Posted at h in Brand Loyalty, Content Marketing, Digital Marketing, Inbound Marketing Share ... Read More
Framing in marketing: back to basics Posted at h in Content Marketing, Digital Marketing, Inbound Marketing, Marketing Optimisation Share ... Read More
Leveraging the ‘goal effect’: Loyalty Programs that work Posted at h in Brand Loyalty, Customer Engagement, Data Management, Digital Marketing, Marketing Automation Share ... Read More
“Aha, I knew it!”, 3 ways to use the confirmation bias in marketing Posted at h in Customer Lifecycle Management, Data Management, Digital Marketing, Inbound Marketing, Marketing Automation Share ... Read More
The Sunk Cost Fallacy: A Marketing Opportunity Posted at h in Customer Lifecycle Management, Digital Marketing, Inbound Marketing Share ... Read More
