The subtle art of decluttering your inbox through Gmail
Did you know 20% of the world’s population are active […]
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When more is more: 4 ways the Mere Exposure Effect can boost conversions
Have you ever been trawling through a hotel booking website, […]
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6 Ways to Increase Engagement With the Anchoring Bias
Imagine it’s 6.00pm and you’re on your way home after […]
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Social Sharing: A Proven Way to Increase Customer Engagement
As the name suggests, ‘social sharing’ refers to the act […]
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How Priming Influences Consumer Behaviour
On a scale of 1-10, how conscious would you say […]
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Framing in marketing: back to basics
First defined by Israeli psychologists Daniel Kahneman and Amos Tversky […]
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