Topic: “Do you need a Customer Data Platform?”

Event Name: DA Martech Breakfast (Singapore) Free Webinar – February Edition (Online)
Time: 10:00-11:00 AM (Singapore time)
Date: February, 2nd 2024

If you are interested in how a Customer Data Platform (CDP) could benefit your business, then you’re in the right place.

Join us for a webinar as we delve into the essentials and practical applications of CDP, shedding light on their importance in modern marketing. This one-hour session is carefully structured to address common questions and concerns surrounding CDP and marketing automation.

  • We’ll demystify CDPs, explaining their relevance in today’s marketing landscape.
  • How CDPs can reshape your marketing strategy through hyper-personalization.
  • Real-world case studies will be presented, showcasing how top brands leverage CDPs for tangible growth.

We’ll also be covering implementation details, dispelling common myths about CDP technology and providing a step-by-step guide to kickstart your CDP journey and avoid risks you need to be aware of.

Lastly, in a dynamic Q&A session, participants are encouraged to engage directly with our experts to get answers on CDP fundamentals, ROI measurement, best practices, and potential risks in implementation and integration.

Don’t miss out on the opportunity to gain practical insights and navigate the landscape of CDPs for an enhanced marketing strategy!

Gain invaluable insights from our experts to unlock the potential of Customer Data Platforms to revolutionize your data strategies.


Jaypee Pulmano

CDP and Data Guru
Head of Data – Digital Alchemy

Chris Tew

Breakfast Chairman
Country Manager – Digital Alchemy

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