[vc_row row_type=”parallax” parallax_content_width=”in_grid” text_align=”left” background_image=”21297″ full_screen_section_height=”no” section_height=”300″][vc_column][vc_separator type=”transparent” up=”88″]
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How Digital Alchemy Revamped Rabbit Rewards Loyalty Program
[vc_separator type=”transparent” up=”8″][/vc_column][/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” padding_top=”80″ padding_bottom=”128″][vc_column width=”2/3″][vc_separator type=”transparent” up=”24″][vc_column_text]Loyalty programs are like bottoms these days, everyone has one. However, a loyalty program alone isn’t going to cut it anymore; loyalty as we know it today – ruled by points, discounts and rewards, is dead. [/vc_column_text][vc_separator type=”transparent” up=”8″][vc_column_text]Rabbit Rewards was struggling with low engagement in its communication program and low redemption rates. One of the key challenges holding the program back was lack of a coherent strategy. Whilst elementary, it is a common reason why loyalty programs fail to create loyal members and become commercially viable. [/vc_column_text][vc_separator type=”transparent” up=”8″][vc_column_text]Through a combination of the right strategy and technology Rabbit Rewards was able to double their membership within 12 months, increase redemption count by 5x, and grow sustainable transactions. [/vc_column_text][vc_separator type=”transparent” up=”8″][/vc_column][vc_column width=”1/3″]